top of page
Storyteller, strategist, and so much more.
Brand Design
For my final project in a graphic design course at the University of Michigan, I created an end-to-end visual brand identity for a luxurious, sustainable automotive company called Zoom.
I designed several deliverables using Adobe InDesign, Illustrator, and XD, including a logo, typography, color palette, brochure, website and app mockups, and a business card.
Logo - The Bolt

Black text, yellow bolt on white (main)
Black text, white bolt on yellow
White text, yellow bolt on black

Logo - horizontal lockup
Typography

Color Palette

Brochure

Front Page

Back Page
Website Mockup


App Mockup


Business Card

Front

Back
bottom of page